After both essays have their claims and explanations,

After analysing the two essays, both essays possessed some similarities in discussing what is happiness and how should one achieve happiness. Although both essays have their claims and explanations, Ginny Graves is more persuasive as compared to Ruth Whippman due to her informative tone, unbiased argument, and reliability of her essay. Firstly, when comparing both essays, Graves persuaded her readers better when she wrote her essay with an informing tone. She presented her essay with solutions toward happiness which enable her readers to be convinced. “Allow happiness to bubble up naturally by pursuing activities that dovetail with your values” (Graves, 2017, Para 2) is an example of her solution. Since her reader is reading her article on happiness, they are more interested in learning rather than reading it for entertainment. In addition, she makes use of rhetorical questions which allows readers to reflect on themselves and inform them that there are solutions to the problems they might be facing. Being able to understand the problems with solutions provided, there is no reason why her readers will not be persuaded. Unlike Graves, Whippman included her personal experience into her essay causing her tone to sound less professional. She mentioned, “after arriving friendless and lonely from Britain to live in the United States” (Whippman, 2017, Para 1), which is her own experience that not every reader can relate to. Readers will not be persuaded when they cannot relate to her personal experience. Hence Graves’ essay with informative tone will be able to persuade readers with her rhetorical questions and solution compared to Whippman’s personal sharing which her tone does not suit this topic well. In addition, the structure of Graves’ essay enhances her tone. “Pursue meaning, not happiness”, “Make your brain a sunnier place” and “Stay rooted in the right now” (Graves, 2017) are some of her headings used which highlights her main points. These headings give readers a clear idea of what she is going to talk about which goes well with her tone of informing. Whippman, on the other hand, does not have a clear structure for her readers. She does not have clear topic sentences as well which require her readers to read on to know what she is trying to convey. Hence Graves, with her organized structure enhances her tone persuaded her readers more than Whippman did.Secondly, Graves’ unbiased essay persuaded her readers with relations to Whippman’s biased essay. Graves did not criticise other points to substantiate her argument. “possibly because striving to elevate your own joy can damage your connection with others.” (Graves, 2017, Para 2) shows her agreement on others can be a reason why people are not happy. By having a more neutral stand, her essay has more persuasion. On the contrary, Whippman did not handle her arguments well. She fails to balance them which display her biasness to her reader. “Because far from confirming our insistence that “happiness comes from within,” a wide body of research tells us almost the exact opposite.” (Whippman, 2017, Para 11) appear to her reader that happiness is not within. She did not explain this claim which shows her biasness. Having such bias argument is weak in persuading her readers. Therefore, Graves who had a neutral, unbiased stand will persuade readers as compared to whippman who is biased. Lastly, Graves’ essay contains more references from professionals which will persuade readers more than Whippman’s essay. Graves’ points are mostly supported by various professionals such as Susan David, PhD, Mallika Chopra, founder of Intent.com and author of Living with Intent (Graves, 2017, Para 2&3). These professionals did researches on happiness and some published their own books on it.  Graves referenced from their work give her readers a sense of reliability. When there is reliability on the content she posts, her readers will be convinced. Comparing this to Whippman who lacked citations and references, readers reading her essay may doubt her reliability. Most of her arguments are not cited, for example in “Study after study shows…” (Whippman, 2017, Para 13), she did not provide any evidence regarding the study. Hence her reader will not know what kind of study was conducted. Therefore, Graves’ essay who supported her claims with credible and reliable sources persuaded her readers well, comparing to Whippman who failed to provide evidence for most or her claims. Looking at the aforementioned points, we can see that Graves’ tone and structure is more appropriate for this topic. Secondly, she has an objective viewpoint which she managed to balance her argument. Lastly, she substantiates her claims with evidence which bring accuracy and reliability to her essay. All in all, to conclude, Graves essay presented to be more persuasive to her audience.                ReferencesGraves, G. (2017). The Secret to Deeper Happiness Is Simpler Than You Might Think. online Health.com. Available at: http://www.health.com/mind-body/find-deeper-happiness Accessed 28 Jan. 2018. Whippman, R. (2017). Happiness Is Other People. online Nytimes.com. Available at: https://www.nytimes.com/2017/10/27/opinion/sunday/happiness-is-other-people.html Accessed 27 Jan. 2018.     

 

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