In the era of globalization anddigitalization, the dearth of developing new products, generating problemsolving ideas, efficient communication and advanced use of technology in thebusiness sector is flourishing. A firm academic background in businessadministration presages the prospect of this sector especially from amarketer’s point of view. With an impetuous passion and enthusiasm, I, Somaya HasanEshan, would like to offer my motivation as a potential aspirant for theMaster’s Degree Program in Innovation Management at University of EasternFinland (UEF) for this academic year, which I believe, will be conducive for mycontemporary career advancement.
Having a progressive success in bothsecondary and higher secondary levels, I got myself admitted into Bachelor ofBusiness Administration (BBA) program in one of the leading universities ofBangladesh, East West University, which has a legacy for its records onacademic excellence. Concentration in Finance and a minor in Marketinginstalled in me a strong background and realization of the vast internationalbusiness, understanding the customer, creating value for all; people andorganizations, small and medium-sized enterprises, and overall how tobalance among nature, businesses and local people.The cutthroat competition among themulti-national companies indicate that, a company’s growth and success entirelydepends on the management capacity of all its resources which includes-inputmanagement, knowledge management, innovation strategy, organizational cultureand structure, portfolio management, project management and commercialization.My first-hand experiences in various renowned organizations has initiated ayearn for moving on to a project leader, expert consultant, line manager orbusiness experts in the near future.
In fact, my accumulated experiencewill also help me to become an entrepreneur.To the core of my heart, I do believe that,to grow into one’s own potential one should be quite aware of adding more thingsto life beyond academic curriculum. As a consequence, in 2011, I joinedYouthEngagement &Support (YES), a youth based wing of Transparency InternationalBangladesh (TIB) and have participated in a number of national level programswhich helped me to robust a sense of responsibility, team work, managementskill and capabilities of dealing with life in extreme situations.I, as the Group Leader there for nearly two years,led a team of 30 members and organized several programs together. We arrangedAdvise & Information Desk (AI-Desk) program on behalf of YES-EWU at DhakaMedical College Hospital (DMCH), the largest govt.
medical college inBangladesh. In SONAK & YES National Convention, 2012 of TransparencyInternational Bangladesh (TIB) I worked as an organizer in the Venue, IT &Logistics Dept. I also worked as the Publication Officer in EWU Debate Spree,2012. I was introduced to various global issues while attending a range ofseminars & workshops, like Gender Equity & Women’s Right, Annual Review& Capacity Building Camp, Orientation on Climate Change, Effective Communication& Anti-Corruption.My active involvement with East WestUniversity Debating Club (EWUDC) played a pivotal role in shaping a sense ofLOGOS (i.e., logical argument & judgment) in me.
In 2012, my team becamethe champion of Intra-University Debate League (IDL). I was the 1strunner-up in public speaking competition of Freedom Premium League (FPL). To leverage my attained academic knowledgeinto a greater height, I decided to enroll myself to an internship program inIDLC (Industrial Development Leasing Company), a renowned non-banking financialinstitute (NBFI) of Bangladesh, for three months and submitted my internshipreport on Deposit Schemes Analysis ofIDLC Finance Limited: a Comparative Analysis. As a consequence of mypromising academic record and extra-curricular activities, I was recruited by aprominent private bank of Bangladesh, BRAC Bank Limited, in the TradeOperations Department in the year of 2015. I believe from my heart that I havepotentials to do something more creative and interesting than to be a banker.All I need is an academic orientation to that field and relevant technicalknow-how.By dint of technology, lots of opportunitiesare being created and the pattern of organizational management is expecting toexperience a revolutionary change.
If we look at the top-notch companies of theworld, we will find that, they prioritized innovation over other variables throughsuccessful management led them towards success. I think, when an organizationintroduces a new management style, the way of generating reliable performanceforecast by the effective use of different information sources, is aninteresting point to find out and will be an interesting topic for my master’sthesis.My decision of pursuing a master’s degree inInnovation Management at University of Eastern Finland (UEF) is not only aneffort towards my career advancement and earning an expedited education relatedto this field, but also a vital scope of gaining insights from my fellowexperienced peers. An eminent institution like University of Eastern Finland(UEF) with its entire qualified faculty, high quality academic researchfacility, an interaction among relevant fields and world class learningopportunity would give me the necessary traction to pursue my next endeavors.Noting that, this formidable program looksfor highly motivated & the most competent students, I firmly believe that,my dedication and proficiency will be the pennon for my selection in thisprogram in your esteemed institution.
Thank you for considering my candidacy. Iwill eagerly look forward to your acknowledgement.