The test the hypothesis that details from colored

The
purpose of this study is to look into how color and exposure time affect people’s
memory recall abilities. The ability to see color provides evolutionary
benefits by allowing us to make distinctions between different objects and
quickly recognize what things may help or harm us; however, research is still
inconclusive on how color may affect our ability to store information and
recall those memories. The findings from this research have the potential to be
incredibly beneficial. Better understanding of how these factors affect memory
could lead to new techniques to improve and strengthen our memory regarding
things such as learning concrete facts, new skills, and remembering important
information on a day-to-day basis. These possible advantages led to research to
test the hypothesis that details from colored images will be remembered better
than details from black and white images due to deeper associations made with
memory and that recall abilities will increase as the amount of time a person
looks at the images increases.

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Research conducted by Kimura,
Masuda, and Tsuzuki (2013) examined how familiarity with certain objects
affected participants’ ability to recall and detect the colors associated with
those objects. This was done by examining the memory color effects of logos, which
ranged in familiarity to the participant (high, middle, or low exposure to the
logo). The results of their research provided evidence of the relationship
between familiar objects and the memory color effect, suggesting that the
memory color effect increase with the familiarity of objects, but not
constantly. These results support the research hypothesis that more exposure to
an image increases people’s ability to remember details and make associations
about the image. It also demonstrates that a relationship exists between color
and memory. However, the results of the study were not consistent. This created
a need for more research on the subject to be able to more conclusively
understand these relationships and generalize the findings.

Another study conducted by Pertzov, Manohar, and
Husain (2017) looked to determine what leads to forgetting and why we remember
some things and not others. The researchers hypothesized that time alone
determines forgetting. In their study, subjects were instructed to rotate a
probe using a response dial to match the remembered orientation
of the item of the same color in the sequence. The subjects were less likely to
recall the items’ orientation with the more time that passed. Interaction
between these factors was also
significant; the rate of forgetting increased as the set size also increased,
meaning the more things they had to focus on, the less they were able to
remember. It was found that greater temporal delays lead to forgetting, but
crucially only when multiple items must be remembered. These findings gave
insight into how time may affects memory and suggested answers for the question
of what leads us to forget things, but it did not suggest ways of how we can
get around those obstacles to better remember things. The understanding of what
leads to forgetting allowed our research to take the next step and examine how
we can overcome these challenges and create stronger
connections that allow us to remember things more vividly.

Similarly
to our study, the research conducted by Wippich and Mecklenbrauker (1998) explored
why recent investigations of implicit memory failed to find any effects of
color information on test performance. This study provided a great deal of information
on how our minds use color. Most importantly, it concluded that colored picture
are identified more quickly than non-colored pictures and that color is part of
long-term memory representations. Colors help separate the world into meaningful
objects and help us distinguish between objects in nature. However, the study
needed more information about encoding, representation, and retrieval of color
information. This information about how color is stored and retrieved from
memory can provide us with further insight into how our brain works under
different conditions to focus on different details and commit them to long term
memory.

Ultimately, the
results from previous research led us to create new hypotheses to study.
Firstly, the research showed that more frequent exposure to an image allows for
better recall of details form the image which led us to the hypothesis that the
amount of time we are exposed to an image increases our ability to recall
details from the image coming. Then we examined our other independent variable,
color, based off research supporting its association with long term memory
representations and fast identification to develop the hypothesis that details
from a colorized image would be better remembered than details from a black and
white image. Combining these two supported predictions, we believed that people
would remember details from an image best when the image was in colo

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